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Founded in 1981, the American Film Market (AFM) has grown steadily over the last two decades to become the largest motion picture trade event in the world. Unlike a film festival, the AFM is a marketplace where over $500 million in production and distribution deals are closed annually. Each year, more than 7,000 people convene in Santa Monica for eight days of screenings, deal making and hospitality. Participants come from over 70 countries, and include leaders in motion picture production and distribution, directors, agents, writers, lawyers, bankers and trade groups. The AFM is the annual Hollywood gathering for the global motion picture industry.
With 7,000 attendees, 600 screenings, and seminars programmed by leading industry organizations, the American Film Market continues to be a pivotal destination for independent filmmakers and business people from all over the world.
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